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Contract International Senior Marketing Manager DACH FR

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Contract International Senior Marketing Manager DACH FR

The Bungie Publishing team is looking for a data driven Contract International Senior Marketing Manager DACH/FR to drive Destiny business performance & franchise awareness, identify and win new business, and deliver locally relevant go to market plans focusing on user acquisition, retention and winback.
This role will work directly with our EMEA Marketing Director to deliver data informed strategic marketing plans, targeted media campaigns, localized creative assets, and support for tradeshows and community events.

The ideal candidate has enthusiasm for innovative, modern marketing, an understanding of the business relationships required to support sales goals, and the ability to reach local audiences with a customized approach. To find success, you will need to excel at long distance cross-team collaboration and communication while also championing internationally focused and region specific marketing initiatives.

Estimated Duration: 12 Months

During these uncertain times and rapidly changing environment surrounding COVID-19, all positions at Bungie are subject to onboarding and working virtually/remotely.

Responsibilities

  • Act as a regional expert reporting into the EMEA Marketing Director to scale the opportunity, determine the budget and shape plans to drive the business in France & DACH taking into account available resources & commercial goals.
  • Build innovative and best in-class consumer marketing campaigns with high impact, support global international sales initiatives and execute integrated cross channels marketing programs
  • Work closely with Bungie team members, media, creative, social & PR agencies and regional partners to maximize marketing dollars to create bespoke marketing communication campaigns for priority consumer segments.
  • Collaborate with Bungie PR & Community teams to create local bespoke stories and innovative programs blending creators, influencers and ambassadors to engage ours fans, attract new players and spread brand love amongst our community and beyond
  • Manage big scale win-win collaboration with 1st party partners, hardware partners, streaming platforms and consumers brands to drive incremental exposure, reach, viewership, downloads and monetization of our games.
  • Monitor end-to-end planning and execution of Bungie participation at relevant local consumer events. Generate emotion and positive sentiment by immersing consumers in memorable live experiences (streams, mixer events, tradeshows…)
  • Track and report on the performance of regional marketing initiatives and make recommendations to improve effectiveness while maintaining a high degree of financial control

Required Skills

  • A willingness to share your hard-won regional expertise and opinions to deliver data backed, creative, insightful, and technically proficient marketing using local digital marketing tools and channels
  • Experience delivering highly performant regional sales and marketing, including strong regional B2B relationships, as well as community strategies and tactics that drive positive sentiment
  • Detailed knowledge of the full range of marketing strategies, initiatives, watch outs, and activities required to support a successful go to market and ongoing live business in your region of expertise
  • Strong project management and organizational skills with the ability to multi-task, schedule and plan across several ongoing projects
  • Ability to navigate complex crisis management scenarios and find creative solutions to unplanned challenges
  • Entrepreneurial spirit

Nice To Have Skills

  • Deep familiarity with the Destiny franchise and its online player communities
  • Experience with enterprise scale live operations, games as a service, MMO, and mobile and companion experiences

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